Capability: Patient Acqusition
Healthcare crisis communication: a guide to authentic messaging under pressure
In a crisis, trust can be lost — fast. Learn how authenticity in tone, timing, and tactics helps healthcare brands build credibility when it matters most.
Unlock Health achieves HITRUST r2 Certification
HITRUST r2 Certification validates Unlock is committed to strong cybersecurity and protecting sensitive data.
Why going all-in on brand or performance marketing is a mistake
It's not brand building or performance marketing. It's both — the question is how much of each to invest in. The tipping point is the answer.
Premier academic medical center
A premier academic medical center engaged Unlock to help them translate their positive brand recognition into growth in their orthopedic service line. While joint replacement can be perceived as a...
Multi-specialty medical group
A multi-specialty medical group wasn’t getting the ROI it needed from their media strategy. Cost per acquisition (CPA) was flat, but so was new patient growth. They asked Unlock to...
Large health system seeking territory expansion
A large health system sought expansion beyond its legacy locations into new, competitive markets in a metropolitan area dominated by other established health systems. The challenge was to grow primary...
Leading non-profit healthcare provider
To enhance patient engagement, the health system tapped into Unlock’s long-standing experience promoting HRAs through performance marketing via search and social.
Mastering local SEO for a regional healthcare system
A comprehensive healthcare system covering Southeast Texas, wasn’t easy to find if consumers didn’t include their name in the search. As a result, conversion rates from organic search were lower...