About Us
Unlock Health is a full-service marketing communications agency, grounded in technology, built for healthcare — and backed by a managed care consultancy.
We brought together leading healthcare firms including Eruptr, SPM Group, and DECODE to solve a core challenge: aligning brand, marketing, technology, and revenue strategy so healthcare organizations can grow more efficiently.
We help our clients do it all, from patient acquisition and brand building, to simplifying complex martech ecosystems, and creating digital experiences. Our work is rooted in clarity, authenticity, and a deep understanding of what moves healthcare forward.
Unusual for a marketing agency, Unlock Health also offers a full-stack managed care consultancy powered by unparalleled expertise, including a team that has led more than 2,100 provider negotiations across 49 states. Unlock handles everything from managed care strategy, negotiations, contract modeling and analytics, to strategic communications that get deployed when negotiations turn hostile or public.
Headquartered in Nashville, Tennessee, Unlock Health is the largest and most-awarded agency exclusively focused on U.S. healthcare providers and health services.
Meet the Unlock Health Leadership Team
Who we are
Our purpose
To help healthcare organizations create authentic connections between consumers and care, empowering people to improve their lives.
Our vision
We strive to be the clear leaders in the transformation of healthcare, solving our clients’ toughest challenges so that they can live out their missions.
Our values
Curiously creative
We are insatiably curious, and committed to translating our ideas into new offerings, solutions and creative ideas for our clients and teams.
Refreshingly candid
We are kind, and we find humor in every situation possible and joy in our work and relationships with others. We are also direct and clear with one another, saying what we mean and meaning what we say.
Never settle
We are passionate about creating something that has never existed before in healthcare and fearless about forging new paths to get there.
Lead and be led
We are willing to lead and be led, taking the reins when needed and following others when best for the greater vision.
Better together
We believe that ideas forged from a diversity of backgrounds and perspectives that reflect the fulness of the human experience make our work better and make us better practitioners and better humans.
Our philosophy
There’s no room for distrust in healthcare. The stakes are simply too high. We believe the key to connecting with the modern healthcare consumer is to lead with authenticity.
- Remove the artifice.
- Tell it like it is.
- Find and feel the right emotion — make the right connection.
- Stay true to who we are and what we’re doing.
This is authentic healthcare marketing
A strategic approach to marketing in the healthcare industry that is rooted in an organization’s mission, values, and strategy. It prioritizes truth, empathy, and credibility over hype or generalization. Authentic healthcare marketing aims to connect people to the care they need by ensuring that the message is human, meaningful, believable, and trustworthy.
Unlock Health attained a HITRUST r2 Certification in information security for:
Privacy Pro Platform residing at Amazon Web Services (US-EAST-1)
ROI Platform residing at Amazon Web Services (US-EAST-1)
Unlock Health Risk Assessments and Unlock Health Risk Assessment Management Console Platform residing at Amazon Web Services (US-EAST-1) and GitHub
Unlock Secure Conversions Platform residing at GitHub and Google Cloud Platform (US-EAST-1)
Read the press release.
Contact Us
Let's talk
Ready to unleash your brand’s potential? See how far you can grow with Unlock Health.
One connection can spark transformative solutions. Let’s start the conversation.