Let's Talk

Resources

Meeting patients in the moment with integrated HRAs

Marketing ROI & attribution | Patient acquisition

Web and mobile app redesign for leading healthcare provider

Digital experience | Patient acquisition

Unpopular opinions with Christian Barnett: Aided vs. unaided awareness

In this episode, Christian encourages marketers to move away from aided awareness as a measure of brand strength.

Brand & Insight

Connecting prevention and growth: how health risk assessments drive early detection and patient acquisition

Behind every completed health risk assessment (HRA) is a person seeking answers. By meeting patients in that moment, healthcare organizations can guide them toward care while simultaneously strengthening acquisition and trust.

Patient acquisition

Reclaiming credibility through authenticity

How can healthcare providers reclaim public trust in the post-truth era? It starts with authenticity.

Brand & Insight

Accessible web design is patient-centered design

Accessible web design puts patients first. When every user can find, understand, and act on information, your website becomes a trusted part of their healthcare experience.

Digital experience

Platform rot and algorithm rebellion: what Gen Z’s digital shift means for healthcare marketing and advertising

As digital platforms decay under the weight of their own algorithms, younger audiences like Gen Z are tuning out traditional ads in favor of authentic, people-driven spaces. That shift is forcing healthcare advertisers to rethink how and where they connect.

Digital experience | Patient acquisition
Let's Talk