The when and how of performance marketing

Unlock Health explains performance marketing’s role in driving measurable results by targeting the right audience at the right time. Key strategies include leveraging data, optimizing campaigns, and aligning efforts with business goals. Timing and precision are crucial for maximizing ROI, making performance marketing an essential tool for impactful healthcare growth.

No longer the outcast of the c-suite

Unlock Health highlights the evolving role of marketing leaders in the C-suite, now seen as strategic drivers of growth and innovation. By leveraging data, aligning with business goals, and proving ROI, marketers are earning a seat at the decision-making table. This shift underscores the importance of integrating marketing expertise into broader organizational strategies for success.

Marketing: Revenue generator, not cost center

Unlock Health redefines marketing as a revenue generator, not a cost center. By aligning strategies with business goals, leveraging data, and proving ROI, marketing drives growth and builds patient loyalty. This shift empowers healthcare organizations to view marketing as a critical investment for measurable success and sustainable impact.

Unlock Health launches Health Risk Assessment (HRA) product suite to enhance the consumer journey to care & drive growth across key service lines

Unlock Health launched its Health Risk Assessment (HRA) Product Suite to enhance consumer care journeys and drive growth in key service lines. The suite uses data-driven tools to engage patients, identify risks, and connect them to appropriate care. This innovation supports healthcare organizations in improving patient outcomes and achieving measurable growth.