The healthcare marketer’s guide to getting more out of Epic
Epic implementation is an IT project. Epic adoption is an organizational journey.
Healthcare organizations are being asked to do more with the technology and data they already have. As Epic expands its capabilities, marketers have a greater opportunity to help shape how the platform supports patient engagement, personalization, measurement, and the brand experience.
This resource hub is designed to help healthcare marketers better understand Epic, work more effectively with IT, and bring the voice of patients and consumers into the conversation.
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Epic’s expanding suite of tools gives marketers new ways to use data, personalize engagement, and create more connected patient experiences. Learn how Epic is becoming a more important part of the healthcare marketing technology stack and what that means for your organization.
Article
Epic as a Growth Engine for Healthcare Marketing
Article
From Platform to Performance: Epic as a Healthcare Marketing Leverage Case Study
Infographic
Epic is a leverage engine when designed intentionally
Webinar
Maximizing MarTech in Healthcare
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Find out where your organization is today and where to focus next.
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See what Epic can do. Explore the capabilities that help healthcare marketers engage patients, measure performance, and drive growth.
Cheers
Targeted email and SMS campaigns powered by Epic patient data
Cogito & Caboodle
Reporting, segmentation, and analytics frameworks
Hello World
Coordinated multi-channel patient and prospect communications
Linksource
Attribution that ties marketing activity to encounters and outcomes
MyChart Digital Connection
Activate MyChart as a true patient engagement platform
MyChart Digital Pages
Personalized content and journeys inside MyChart
Provider Finder
Help patients discover and book the right provider, faster
Tapestry CRM
Member engagement and outreach for payor-provider organizations
Ready to get more from Epic?
Get more from Epic by bringing marketing into the conversation. We help teams understand the platform’s capabilities, partner more effectively with IT, and identify opportunities to strengthen patient engagement, measurement, and the brand experience.