Resources
Who cares about authenticity?
How can healthcare marketers connect with consumers more likely to look to influencers for health information than to actual health experts? The first step is to embrace something we all need more of — authenticity.
No longer the outcast of the c-suite
Unlock Health highlights the evolving role of marketing leaders in the C-suite, now seen as strategic drivers of growth and innovation. By leveraging data, aligning with business goals, and proving...
3 ways your health system can benefit from AI marketing
Unlock Health highlights three ways AI marketing benefits health systems: personalized patient engagement, data-driven decision-making, and improved operational efficiency. AI tools optimize campaigns, enhance targeting, and deliver better patient experiences....
Marketing: Revenue generator, not cost center
Unlock Health redefines marketing as a revenue generator, not a cost center. By aligning strategies with business goals, leveraging data, and proving ROI, marketing drives growth and builds patient loyalty....
Unlock Health launches Health Risk Assessment (HRA) product suite to enhance the consumer journey to care & drive growth across key service lines
Unlock Health launched its Health Risk Assessment (HRA) Product Suite to enhance consumer care journeys and drive growth in key service lines. The suite uses data-driven tools to engage patients,...
Why and how successful CMOs are partnering with CFOs for growth
The CMO and CFO can be a power duo that drives organizational success. This article includes five tips for CMOs who want to build a better relationship with their CFO.
Unlock Health makes three strategic hires across performance marketing, analytics, & growth
Unlock Health made three strategic hires to strengthen performance marketing, analytics, and growth initiatives. These additions enhance the agency's capabilities in delivering data-driven strategies, improving client outcomes, and driving business...
Unlock Health & clients recognized with 14 Telly Awards for outstanding work
Unlock Health's clients earned 14 Telly Awards for exceptional marketing campaigns, showcasing creativity and impact in healthcare marketing. This recognition highlights the agency's role in driving innovative and effective strategies...
New podcast “The Move in Healthcare Growth” launches to support healthcare marketers nationwide
Unlock Health launched "The Move in Healthcare Growth" podcast to support healthcare marketers nationwide. The podcast offers insights, strategies, and trends to help marketers navigate challenges, drive growth, and enhance...
Celebrating excellence in healthcare marketing: Unlock Health wins five awards
Unlock Health won five awards for excellence in healthcare marketing, recognizing its innovative strategies and impactful campaigns. These accolades highlight the agency’s commitment to delivering measurable results and setting industry...