Resources

A data-backed look at the new economics of patient acquisition

Learn how AI-driven search, shifting conversion, and new measurement demands are reshaping healthcare growth and patient acquisition trends.

Patient acquisition

The overlooked growth metric: why patient retention drives sustainable growth

Patient retention turns a full pipeline into sustainable growth. Learn how physician groups can reduce leakage and keep more patients over time.

Patient acquisition

Cancer screening literacy is the clearer path to completed care

Health literacy can influence whether people act on cancer screening messages. Learn how health risk assessments can make risk personal and help move people toward screening.

Patient acquisition

Turn healthcare search intent into patient growth with PPC ads designed to continue the conversation

Strong paid search campaigns connect search intent with the right ad, landing page, and next step so patients can move forward without losing momentum. See how those pieces work together to support stronger patient acquisition and measurable growth.

Patient acquisition

Unlock Health Launches Menopause and Medical Weight Loss Health Risk Assessments

New clinically guided health risk assessments help health systems engage high-intent patients with personalized education, branded experiences, and measurable results.

Patient acquisition

Marketing can’t fix the wrong growth strategy

Marketing can hit every campaign goal and still miss the business target. Learn how physician group growth depends on aligning strategy, capacity, and data.

Patient acquisition

Unlock Health Perspectives: Does Anthropic’s Claude ad pass the authenticity test?

Does Anthropic’s Claude ad authentically address our fears about AI? Unlock Health weighs the message, the messenger, and whether the campaign earns trust.

Brand & Insight