Resources

Brandon Edwards, co-founder and CEO of Unlock Health, named to Adweek's inaugural Innovator 50 List

Children's Specialized ABA

Brand & Insight | Digital experience | Patient acquisition

Organic vs. branded search in healthcare marketing: why intent matters most of all

Understanding what patients are really searching for helps you spend smarter, connect faster, and show up when care decisions are being made.

Brand & Insight | Patient acquisition | Resident acquisition

Meeting patients in the moment with integrated HRAs

Marketing ROI & attribution | Patient acquisition

Web and mobile app redesign for leading healthcare provider

Digital experience | Patient acquisition

Unpopular opinions with Christian Barnett: Aided vs. unaided awareness

In this episode, Christian encourages marketers to move away from aided awareness as a measure of brand strength.

Brand & Insight

Connecting prevention and growth: how health risk assessments drive early detection and patient acquisition

Behind every completed health risk assessment (HRA) is a person seeking answers. By meeting patients in that moment, healthcare organizations can guide them toward care while simultaneously strengthening acquisition and trust.

Patient acquisition