HMPS 2026
Share your marketing confessions
HMPS is almost here and AI is on the menu.
This year, we’re taking your confessions. Marketing confessions. The dirty little secrets you have to share. We all have one or two or too many.
Let us know yours at Booth 48. We’ll trade you a dirty soda in return.
Prefer to confess privately?
Grab time with our team by completing the form on this page.
Connect with Unlock Health
HMPS speaking sessions
If your dirty little secret isn’t quite sure what you should be doing with AI, make sure you join us for the following HMPS speaking sessions:
From Hype to Hard ROI (May 4 at 11:40 AM)
What’s actually working with AI and what isn’t
Keynote speaker: Tom Lawry, Second Century Tech
Sponsored by: Unlock Health
AI-Ready Patient Search (May 4 at 1:15 PM)
How patient discovery is changing and what to do about it
Speakers: Chris Pace, SearchStax; Sujal Raju, Enqbator; Martha van Berkel, Schema App
Facilitated by: Daniel Fell, Unlock Health
Helping Patients Feel Comfortable with AI in the Exam Room (May 4 at 2:55 PM)
New research on what patients expect
Speakers: Katie Cunningham, University of Iowa Health Care; Cori Ahrens, Unlock Health
