MarTech spend is rising, and so is confusion about using it
Spending on marketing technology (MarTech) is increasing. But marketers aren’t clear about how to maximize the tools they’re purchasing. Allyzon Zahorcak talks about how to get the most out of...
2025: The year healthcare marketers lead a health movement
Healthcare marketers are naturally focused on KPIs. While we're counting engagement rates and click-throughs, are they translating into better health for the consumer? Dan Lavelle challenges healthcare marketers to reconnect...
Unlock Health makes MM+M’s 2024 agency 100 List
Unlock Health earned a spot on MM+M's 2024 Agency 100 list for its innovative, results-driven healthcare marketing. This recognition highlights its impactful strategies, data-driven solutions, and commitment to client success,...
Multi-hospital system
Multi-hospital system in the Southwestern U.S. wanted to increase encounters in its cardiology service line.Previous marketing efforts had provided some results, but the organization needed to optimize.
Large-market hospital system
A large-market health system wanted to connect with more patients at high risk of developing cardiovascular disease and encourage them to see a cardiologist.
Midwest Health System
Faced with the retirement of staff and ongoing concerns around the COVID-19 pandemic, our client, an Indiana-based health system was looking for a way to generate more employment applications...
Two-location senior living community
A two-location, 154-resident senior living community in Indiana wanted to increase qualified leads by optimizing its existing website and increase its online presence.
A health risk assessment saved my father’s life
A health risk assessment saved the author’s father by identifying early warning signs of heart disease. This personal story highlights the importance of proactive health assessments in preventing serious conditions...