Unlock Health expands Strategic Communications practice

The Strategic Communications practice can help healthcare providers manage a wider range of critical business issues and communicate quickly and effectively during crisis situations.

MarTech spend is rising, and so is confusion about using it

Spending on marketing technology (MarTech) is increasing. But marketers aren’t clear about how to maximize the tools they’re purchasing. Allyzon Zahorcak talks about how to get the most out of...

Optimize your brand strategy: do more with what you have

When it's time to trim budgets almost half the time marketing feels the pinch before other areas. But when it comes to success, a differentiated strategy is more important than...

Is healthcare advertising allowed to be entertaining?

Inspired by the sea of entertaining Super Bowl ads, Jim Larmon asks, "Is healthcare marketing is even allowed to be entertaining?" It’s not just allowed, it’s essential.

Preparing for web 3.0: the zero-click search experience

Virtual assistants are turning internet searches into conversations. If marketers want to be part of the conversations, we need to evolve too. Dan Gemp explores strategies for thriving in a...

Unlock Health makes MM+M’s 2024 agency 100 List

Unlock Health earned a spot on MM+M's 2024 Agency 100 list for its innovative, results-driven healthcare marketing. This recognition highlights its impactful strategies, data-driven solutions, and commitment to client success,...

National behavioral healthcare system

Multi-site addiction treatment system

Multi-site addiction treatment facilities had suddenly experienced a costly decrease in admissions in the middle of a rapid 90-day expansion

The power of content: build trust, drive care decisions, win loyalty

Unlock Health highlights how impactful content builds trust, influences care decisions, and drives patient loyalty in healthcare. By addressing patient needs with relevant, empathetic, and informative content, organizations enhance credibility...