Resources

As medical advice trends on TikTok, healthcare brands must adapt

Unlock Health highlights the rise of medical advice on TikTok and urges healthcare brands to adapt. By creating engaging, accurate, and relatable content, brands can counter misinformation, connect with younger audiences, and build trust in a rapidly evolving digital landscape.

Brand & Insight | Digital experience

Information + Intelligence + Insight = Impact

Unlock Health emphasizes transforming information into intelligence, insight, and impact in healthcare marketing. By leveraging data analytics, organizations can uncover actionable insights to guide strategies, improve patient engagement, and drive measurable outcomes. This approach ensures smarter decision-making and greater impact in achieving healthcare goals.

Brand & Insight

The when and how of performance marketing

Unlock Health explains performance marketing's role in driving measurable results by targeting the right audience at the right time. Key strategies include leveraging data, optimizing campaigns, and aligning efforts with business goals. Timing and precision are crucial for maximizing ROI, making performance marketing an essential tool for impactful healthcare growth.

Digital experience | Marketing ROI & attribution | Patient acquisition | Resident acquisition

The Move in marketing through a healthcare crisis

Unlock Health helps Nebraska Medicine boost employee engagement & talent retention with “Together. Extraordinary.” campaign

Unlock Health partnered with Nebraska Medicine on the "Together Extraordinary" campaign, boosting employee engagement and talent retention. The campaign celebrated staff contributions, fostering connection and pride. This initiative highlighted the power of strategic marketing in strengthening workplace culture and enhancing organizational success.

Talent recruitment & retention

What healthcare marketing misses about veterans

Unlock Health emphasizes understanding veterans' unique experiences and needs in healthcare marketing. By addressing barriers, using respectful language, and tailoring messaging, brands can build trust and improve engagement with this important audience.

The Move in healthcare marketing technology